Hello! I’m Lexie Tiongson, a New York-based Graphic Designer and Art Director specializing in beauty, wellness, and lifestyle brands.

With a background spanning brand marketing, creative direction, graphic design, photography, and content strategy, I build campaigns that live beyond a single moment—crafting visuals, storytelling, and experiences that feel editorial, elevated, and deeply connected to community.

Originally from Sacramento, California, I hold a BFA in Fashion Journalism from Academy of Art University and an MFA in Graphic Design from Otis College of Art + Design. During my studies, I expanded my creative perspective across Europe, training at institutions like the Royal Academy of Art in The Hague, the Sandberg Institute in Amsterdam, and LUCA School of Arts in Ghent.

Today, my creative practice spans design direction, campaign ideation, brand storytelling, photography, and experiential activations. I’ve collaborated with teams across cities like New York, Toronto, Dallas, and Miami, bringing brand visions to life through cohesive design and narrative-driven marketing.

When I’m not designing your next favorite campaign, you can find me taking a line dancing class, walking my french bulldog at Washington Square Park, or ordering a matcha latte (extra ice, please).

Currently:
Art Director at Majesty’s Pleasure

Brands I’ve Worked With:
Summer Fridays
Mejuri
Glossify
Crown Affair
Isla Beauty
Prada Beauty
Sakara
Ayond Skincare
Kypris Beauty
Barefaced
Primally Pure
Kinn Studio
nuuds
Sweet Lady Jane

Farmshop
Calirosa
Amass Botanics


Education:

MFA, Graphic Design, Otis College of Art + Design
BFA, Fashion Journalism, Academy of Art University

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